VideoAmp is a Screen Optimization Platform that enables advertisers and media owners to transact seamlessly across all devices.
Introducing the Tensor
The Tensor is our proprietary database that bridges TV and Digital viewership with behavioral signals down to an individual level across all devices. With over 150 million unique individuals and 1 billion devices connected in the United States, the Tensor has become the foundation of our Screen Optimization Platform.
Applying the Tensor
Plan, execute, measure and optimize precise, de-duplicated, audiences across Linear TV, VOD, OTT, Desktop, Mobile & Tablet content.
Look at the bigger picture and proactively reduce waste with incrementality.
No longer be bound by silos and execute campaigns seamlessly across all screens.
Optimize every impression across every screen with a common denominator.
A single interface to measure your audience and brand lift against 1st or 3rd party ratings.
Stop planning in silos and start planning with a common denominator. Find ways to proactively eliminate waste and identify user’s who have or haven’t seen your ad across TV, Desktop, Mobile & Tablet.
Welcome to Incrementality.
Whether you’re an advertiser or media owner, execute your campaigns by leveraging your entire portfolio and realize incremental gains.
Gain total control by optimizing every impression, across every screen, with a common denominator. A first of its kind drill down optimizer powered by Apache Spark.
Finally compare apples to apples with a single solution to universally measure across all screens. Track exposure, impact and brand lift against each media touchpoint.
Stacks On Stacks.
We deploy advanced Machine Learning algorithms, such as Deep Learning, Real-Time Analytics, and Cross Screen Optimization on the most advanced tech stack.
Up to 100x faster than Hadoop, Spark enables us to easily deploy machine learning algorithms, real-time analytics, and optimization on terabytes of 1st and 3rd party data that actively stream in every day.
We use Deep Learning to understand the impact of the most important variables and the interactions between them. Our engine optimizes in real-time based on changes in these variables and many more.
There are multiple ways to partner with us. Enjoy dedicated specialists that execute on your behalf or take control by using our self-service console or suite of read and write APIs to build custom solutions.
The choice is yours.
Grab the reins yourself and gain complete access to our platform. We assist in on-boarding and training and provide a dedicated support team.
We built our console on top of the same API we provide you. Complete read and write ability — the sky is the limit with complete customizability.
We provide end to end execution with complete access to our platform for analysis and reporting.
Explore the future of Cross Screen Marketing today.
Request a platform demo.